By Barry Schwartz A page with AMP but a slow canonical URL will not be impacted by this update, assuming the AMP URL is not slow, Google told us. Google has just announced its latest algorithm update, named the Speed Update, that will be launching in July of this year. We asked Google several questions…
By Hardik Oza Adhering to faulty SEO habits can eventually doom your business’ website. It is advantageous for SEO practitioners to step back and change habits if they are detrimental to ethical marketing. With the new Google updates, it is important to leave the old SEO routines as sticking to them could result in a…
Contributor Jeremy Knauff shares the steps his agency takes, and the tools they use, to create a structured and efficient link-building process. CULLED FROM SEARCH ENGINE LAND Link building plays a critical role in SEO today, but despite its importance, many people still approach this component haphazardly. They enthusiastically jump in with both feet, but…
Columnist Christi Olson digs into how remarketing can be used create, shape and target the most important online audience in the world: yours. We all know that remarketing is a powerful tool for connecting (and reconnecting) with online audiences — especially those customers that come close to converting, then change their minds. But there is…
Included among the new languages are Swahili and Amharic, two of the most popular African languages, writes Amy Gesenhues. CULLED FROM SearchEngine Land Aiming to make its voice typing technology more inclusive, Google has added 30 new languages to voice search — bringing the total number of languages supported by speech recognition via Gboard on Android…
Facebook’s push into becoming a destination for original TV shows begins on Thursday with the launch of its redesigned video tab, Business Insider has learned. The new tab will be called “Watch” and showcase a slew of shows slated to debut on August 28, people familiar with the matter said. Roughly 40 shows from a…
Great SEO does not exist in a bubble, but is part of a broader marketing framework. Columnist Marcus Miller explains how an awareness and understanding of this framework can improve SEO performance. It’s a peculiar time to be a marketer. Many of us in the SEO world, myself included, are not traditionally trained as marketers….
With millions of consumers talking about their shopping experiences on social channels, columnist Ben Cockerell explains why social media insights are necessary for measuring purchase intent. Marketers today have advanced technologies at their fingertips to gain a deeper understanding of their potential customers. They use keyword performance metrics to learn how customers are finding them…
